
ProRealTour Update

Local Company Stats - YTD
MLS Stats - June 2009
Active Listings:
(June 2008: 16,359) (June 2009: 14,077) Down 14%
Listings Taken:
(June 2008: 4,142) (June 2009: 3,678) Down 11%
Solds:
(June 2008: 3,386) (June 2009: 3,618) Up 6%
Expireds:
(June 2008: 1,157) (June 2009: 1,087) Down 6%
Pendings:
(June 2008: 2,927) (June 2009: 3,361) Up 15%
MLS Stats - May 2009
Active Listings:
(May 2008: 15,954) (May 2009: 14,035) Down 12%
Listings Taken:
(May 2008: 4,371) (May 2009: 3,535) Down 19%
Solds:
(May 2008: 3,238) (May 2009: 3,044) Down 6%
Expireds:
(May 2008: 1,089) (May 2009: 843) Down 23%
Pendings:
(May 2008: 3,140) (May 2009: 3,430) Up 9%
MLS Stats - April
Active Listings:
(April 2008: 15,456) (April 2009: 13,771) Down 11%
Listings Taken:
(April 2008: 4,330) (April 2009: 3,642) Down 16%
Solds:
(April 2008: 2,890) (April 2009: 2,558) Down 11%
Expireds:
(April 2008: 1,200) (April 2009: 901) Down 25%
Pendings:
(April 2008: 3,078) (April 2009: 3,268) Up 6%
Direct Deposit For Commission Checks
To setup your direct deposit, you must see Tonyia or JoAnn at the front desk and ask them for the Direct Deposit application form. Fill out the form completely & sign it. A voided check containing bank routing information for the account needs to be attached to the application. Attach a deposit ticket if you are directing the funds to a savings account. Once completed, return the form to Michelle Barnett. The application will be sent to corporate for processing. Please allow 10 business days for the application to be processed. Your commission checks will then be deposited directly into your checking or savings account on the morning you should have received the actual check. This is 3 business days after the closing is processed by the office staff. You will also receive a notification that your deposit has been made. You will receive a Non-Negotiable check stub confirming the processing of your payment.
Payments will post to your account on the same day that a live check would be delivered to your office. This is 3 business days after the closing is processed by your office staff.
You must submit another direct deposit application form.
You must notify us in writing. It takes approximately 10 business days to process the request.
March MLS Stats
Active Listings:
(March 2008: 15,095) (March 2009: 13,808) Down 9%
Listings Taken:
(March 2008: 3,647) (March 2009: 3,849) Up 1%
Solds:
(March 2008: 2,880) (March 2009: 2,560) Down 11%
Expireds:
(March 2008: 1,164) (March 2009: 1,020) Down 12%
Pendings:
(March 2008: 2,612) (March 2009: 2,568) Down 2%
MLS Stats - February 2009
Active Listings:
(February 2008: 15,020) (February 2009: 13,219) Down 12%
Listings Taken:
(February 2008: 3,530) (February 2009: 2,845) Down 19%
Solds:
(February 2008: 2,192) (February 2009: 2,052) Down 6%
Expireds:
(February 2008: 1,168) (February 2009: 947) Down 19%
Pendings:
(February 2008: 2,658) (February 2009: 2,386) Down 10%
Office Blog Poll
Kentucky CBWS Offices Merge

Stimulus Package
In coming days you’ll have the opportunity to begin seeing and hearing our Qualified Answers TV and radio campaign as it rolls out and note that it is clearly directed to the first-time home buyer. The stimulus package also addresses the first-time home buyer as its main target to help jump-start the economy as noted in the attached flyer. A printable version of the flyer was sent via email from Randy Wax on February 17th or you can see Michelle Barnett for copies.

Broker's Commission Fee ~ 4%
With the challenges in today's current real estate market the services that you, along with Coldwell Banker West Shell, provide to your clients have never been in greater demand. Because of that, now more than ever, you deserve to get paid what you are worth and we are going to help. Coldwell Banker West Shell is committed to helping all of you increase your income by raising your average listing commission for each one of your listings. As part of our agent development series, Sean Carpenter will be working with each one of our managers and sales associates to help assist them in providing the skills, tools and dialogue to improve their average listing commission rate. We will also be seeking out those agents who have tremendous skills and dialogues at capturing a full fee both within and outside of our organization and sharing their techniques with you.
The process for waiving the Broker’s Commission for those listings you secure at 7% is simple. All you will need to do is cross out the Broker Commission portion on the listing contract and have your clients initial and date the change.
Every situation provides an opportunity. As an organization working together to better improve our overall skills and services we, along with our clients, will ultimately benefit.
MLS Stats - January 2009
Active Listings:
(January 2008: 15,046) (January 2009: 13,083) Down 13%
Listings Taken:
(January 2008: 4,000) (January 2009: 2,986) Down 25%
Solds:
(January 2008: 2,044) (January 2009: 1,508) Down 26%
Expireds:
(January 2008: 1,422) (January 2009: 1,281) Down 10%
Pendings:
(January 2008: 2,210) (January 2009: 2,226) Up 1%
Linda Maurer's Character Awards
Agent 1099 Update

Friday Workshops
Changes to the Contract To Purchase - Ohio Only
Changes in the Contract to Purchase:
Clause 3, Financing Contingency has been revised, to clarify that the settlement charges the seller is agreeing to pay are those allowed by the buyer’s lender – not the seller’s (in the event it is a short-sale, lender-owned, etc.).
Clause 7, Seller’s Certification the seller is no longer required to certify the municipality in which the real estate resides. This has been added as a buyer’s responsibility under Clause 15, Buyer’s Inspections.
Clause 8, Homeowner Association/Condominium Declarations, Bylaws and Articles has been expanded to include the Association’s schedule of monthly, annual and special assessments/fees.
Clause 17, Title Insurance has been amended to provide more flexibility in payment options for owner’s title insurance. Previously, if the buyer checked the box indicating that he chose to purchase owner’s title insurance, the seller was obligated to pay the entire cost of the premium. The clause has been changed to allow the parties to agree on an amount that the seller will pay up to, but not to exceed.
Clause 19, Conveyance and Closing “homeowner/condominium association fees” has been added to this clause
Saving Money in Challenging Times From Jim Stevenson
- Use what you already have. A full-service broker, boards of realty and other associations offer great tools, networking and engagement opportunities and chances are you already paid for them.
- Don't reinvent. "Off-the-shelf" products might not be 100% of what you want, but even if they are 90% of what you are looking for, it is worth the reduced expense to use them, and spend the time that you could have redesigning a piece or a tool on the phone with your clients.
- Shrink to grow! The old practices of having to get to 3,000 people to be effective is over. The "find me, sell me era" is over, and the the "know me, help me" era is in full swing. So it is far better to know everything about 100 people than nothing about 1,000! Revisit the bull's eye on your target and make personal touches.
- Warm touches can be the most cost-effective and the most impactful Hand written notes to your bull's eye are really affordable since the list will be smaller, and they are feel "special".
- Community service is always the right thing to do, but now more than ever. Not only will you feel good about it, but the organizations provide learning, networking and promotional opportunities. Younger generations (a.k.a. first-time home buyers) want a sense of purpose and are engaged in the community.
- Free space online! Take advantage of your full-service broker's profile pages and build profiles on Facebook, LinkedIn and Active Rain. But make sure to link them together. Even though this has been a best practice for over a year, it is amazing how many associates still are absent from social networking. Latest studies imply that over 35% of adults maintain at least one social networking site.
- Blog. While it seems over done in a lot of places, real estate is still relatively slow to adopt this powerful and free way to communicate with niche markets and stay in touch with your audience. Blog about your business, your community, your charities, whatever. Just get engaged and again make sure you tie all of your social networking to your blog.
- Multiple quality photos on every listing with really robust and interesting property descriptions! You may never sell a listing online, but you certainly can keep it from selling by how you present it online.
- Video is easier than ever to integrate into your online presence and will soon become the standard. YouTube has allowed us to get past needing ultra-slick production, so grab a camcorder or digital video device, post it to a YouTube account (free!) and link the video to your blogs and social networks.
- Collaborate, collaborate, collaborate! There are other business that want to market to the same audience that you do. If you have common interests, team up to share in any expenses. You will meet new businesses and people, and create more warm touches for your bull's eye!





























